VitraUSA : Offices and Assembly Plant : Fogelsville Pennsylvania : 1990

Swiss furniture manufacturer Vitra opened this 44,000 sq. ft. assembly plant to service the United States office furniture market. The facility incorporates 6,000 sq. ft. of sales and management offices with open-plan showroom areas for the company's innovative office furniture and retail display product offerings.

A modular industrial warehouse was constructed to house the assembly plant and offices. This structure acts as a palette for the new design interventions and details. Interior spaces are successively scaled according to the Vitra Office, Vitra Edition, and Vitra Shop product lines. Conceptually, the idea of viewing the products in series generated spatial forms that became the entrance, display, and office areas. Each space explores tapering interior forms with forced perspectives, enhancing the sense of scale.

The project was featured in the September 1990 issue of Interiors Magazine and multiple European design magazines.